Сase overview:
“Selyanske” is a Ukrainian dairy brand that has combined tradition, quality, and consumer trust for over 30 years. It is a brand about authenticity — natural ingredients, care for the family, and pride in Ukrainian values.
Objective: Develop and implement a comprehensive promotion strategy that combines content, advertising, and communications to drive audience growth, brand awareness, and loyalty.
Six-month results:
+2 664%
Number of views
+16,8%
Page reach
+11 344%
Content engagement
+99%
Number of followers
Сase overview:
Selyanske is a Ukrainian dairy brand that has stood for tradition, quality, and consumer trust for over 30 years. The brand is all about authenticity — using natural ingredients, caring for families, and celebrating Ukrainian values.
Objective: Develop and implement a comprehensive promotion strategy that combines content, advertising, and communications to drive audience growth, brand awareness, and loyalty.
Six-month results:
+2 664%
Number of views
+16,8%
Page reach
+11 344%
Content engagement
+99%
Number of followers
Сase overview:
Selyanske is a Ukrainian dairy brand that has stood for tradition, quality, and consumer trust for over 30 years. The brand is all about authenticity — using natural ingredients, caring for families, and celebrating Ukrainian values.
Objective: Develop and implement a comprehensive promotion strategy that combines content, advertising, and communications to drive audience growth, brand awareness, and loyalty.
Six-month results:
+2 664%
Number of views
+16,8%
Content engagement
+11 344%
взаємодії з контентом:
+99%
Number of followers
A systematic strategy was implemented, covering all aspects of the brand’s communication:
A systematic strategy was implemented, covering all aspects of the brand’s communication:
Before
After
Before
After
Thanks to a mix of high-quality content, professional visuals, and a carefully planned advertising strategy, Selyanske saw significant growth across all key metrics.
The brand became even closer to its audience, with communication that felt more modern, sincere, and emotional.